Wow today was very busy and tiring for the class but it was fun. We went to Pavillion for our scheduled field trip today to research design and technology. Pavillion is a recently opened shopping mall in KL with many high-class and expensive brands. We expect to see many cool concepts of brands or shop outlets using design and technology. Everyone met at Starbucks to get a short briefing from our lecturer Teresa and then we were off in groups to find design and technology to do our presentation. My group members were me, Nasreen, Samah, Mayeesha and Jean. Here are the girls:
The display they are standing in front of is one of the first examples of design and technology that we found. Sportswear brands like Nike, Adidas and Reebok are well-known for the technology in sporting outfit and outerwear such as shoes. That is the display for Adidas football shoes featuring technology that provides better air circulation and comfortable wear while being hardy enough to be used in footie. Also there were many shops that had shoes with the same technology, only sometimes in different designs and for different functions. There were many examples of design and tech around Pavillion and we did try to take some pics without getting caught. The architecture and interior of Pavillion is a good example, as are shops like the one below called a beauty centre – ~H2O+ which used cool blue lighting all over its shop to make it look like watery and it matches the identity of the shop too.
Then after our research, we met up with the class again at 4pm and had a short meeting with Teresa to talk about our presentation, our research outcome and our ideas. We decided to do a presentation on the use of technology to create lights and lighting effects for shops display and perhaps other industries.
The video clip below is a group presentation done in my home place for socio psychology class. Since almost all of us are multimedia students, our group members decided to do a video clip with graphical notations instead of presenting it using power point slide shows. Our aim was to present it in a unique style which would grab others attentions as we present it.
This presentation was about showing a futuristic piece (by means of design) that’s going to be in the market near future. Anyways this is the first video clip we ever made using a bit of animations. Basically the simple animations done in this clip is by using after effects. Ofcourse we know that the scenes are a bit obscure to watch since we got a very limited time to finish this up and also for the time been we had to eliminate certain diagnosis which would be required to do a proper and good quality video clip. Did our best though…
The Futuristic design..
Based upon the researches we went through, we came up with a brand, which is widely and commonly used around the world which is all time favorite “Nokia”. Nokia’s futuristic mobile phone which is called as “Nokia Morph” has a new concept that would be right at home… in the nearby future. The Nokia morph is designed in such a way that it can exhibit catalog, and boasts the ability to stretch and flex to almost any shape a user could think of. The technology implemented in this mobile phone (nanotechnology) would deliver transparent electronics, self-cleaning surfaces, and the malleability to transform into any number of configurations. Some people say that the actual technology required to put this together is years or even decades away, though Nokia expects to see some of these innovations making their way into high-end products within seven years.
During Presentation:
During the presentation, the topic that I chose to speak out in the video clip was “technology in design” where I have to talk about the technologies implemented on the “Nokia Morph” and its use abilities.
The key points that I presented are:
- How technological research and development has progressed during the past years.
- The massive changes that evoke and how life became easy.
- What is Spider Silk Technology and how it reinforces the unit with thin elastic structure and how it transforms the shape for the suitable task
- The flexibility of Nokia Morph and how the electronic s can be integrated into devices from interconnects to sensors.
- The material used to built the unit which is the biodegradable materials, making the production and recycling.
Posted by sikihinbibi 
Posted by sikihinbibi 
